17 REI Black Friday Deals (Well, Sorta) to Peruse in 2023


The gorpcore gods over at REI’s Seattle HQ make it clear every year that they won’t be participating in any REI Black Friday deals ever, instead urging people to spend the day outside touching grass (a sentiment that Patagonia’s Yvon Chouinard clearly agrees with). But because you’re here ostensibly because you Googled the term “REI Black Friday deals” or because you’re mindlessly scrolling the GQ website, it’s clear that you are in fact not in the outdoors enjoying yourself (and if you are…my guy, kindly get off your phone). So, in pursuit of helping you surface all of this year’s best Black Friday sales, we’ve dug our way through the massive REI clearance section to unearth some real gems on hiking apparel and camping tools.

There, we’ve found up to 40% and 50% discounts on coveted outdoor gear from beloved brands like The North Face, Columbia, and Patagonia. Yep, a whole grip of Patagonia gear’s in the mix. Or, at least, it was—as soon as we post something from Patagonia, our dear readers ensure it sells out fast. And as the sun sets on Black Friday, we’ve found a few more REI deals on Black Diamond camping equipment, Columbia hiking footwear and apparel, plus a stylish version of the classic Base Camp Duffel. So as you take a break from pecan pie and turkey leftovers (the breakfast, lunch, and dinner of champions), take some time to click around and get some shopping done.

Looking for more Black Friday sales? Here’s every single good deal we’ve found so far. And don’t forget to subscribe to the GQ Recommends newsletter to stay tapped into our picks through the duration of the holiday season.


The Best REI Black Friday Deals at a Glance


More Black Friday Sales + Guides from GQ



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