16 Target best-sellers we’d never regret adding to our carts

There’s no denying it–Target will forever have us in its clutches. It’s where we go to wander the bright aisles, fill our carts with new treasures, and inevitably spend more than we planned. The numbers are staggering–according to data from Numerator for Business Insider, U.S. households spent an average of $2,278 at Target in 2022.

But with budgets tightening, we can’t just toss anything into those cheerful red carts. (I mean, our kids’ berry habit alone is about to start eroding their college funds. But at least they’ve started reducing prices on some groceries!) That’s why we’ve carefully vetted Target’s top sellers and reviewer favorites across clothing, home goods, and accessories for moms and kids. These products have either earned rave reviews from shoppers or made it onto our own must-have lists–or both.

The truth is, as much as we love Target, not everything is worth the hype. There are some items you’ll definitely want to skip, even if they’re having a major moment. But the picks on this list? Consider them Target’s greatest hits–the pieces that are genuinely well-made, versatile, and affordable enough to justify the purchase.

Whether you’re just grabbing the essentials or looking for a little treat for yourself, we’ve curated the Target best-sellers worth your hard-earned coin. Happy shopping!

Shoes and Clothing

Stars Above Beautifully Soft Fleece Jogger Pants

Stars Above

According to nearly 4k enthusiastic reviewers–including one who says “If I had to pick a pair of pants to wear for the rest of my life, these would be it”–these may just be the most comfy joggers out there. The fleece-lined fabric is buttery soft and warm but still lightweight enough to wear almost year-round. And at $20 bucks, you can feel ok about buying them in each color!

Cat & Jack LeggingsCat & Jack Leggings

Cat & Jack

Not only have these Cat & Jack leggings amassed over 12k ratings from parents who call them comfy, well-made and a “wardrobe staple”, Cat & Jack also guarantees their clothes for an entire year. The $6 dollars leggings have a reputation for being durable but if the occasional pair is no match for your kids’ roughhousing, you can march them back to Target and get them replaced!

Stars Above Cozy Chenille RobeStars Above Cozy Chenille Robe

Stars Above


As a self-proclaimed robe enthusiast, I’ll tell you that dollars spent does not dictate quality, coziness or comfort. I’ve scoped styles that cost $200+ and this sub $40 style from Stars Above still ranks as a top pick. The chenille material is mid-weight which still feels spa-like but is great for wearing year-round. It’s long but not excessively so and washes like a dream!

WIld Fable Cropped SweatshirtWIld Fable Cropped Sweatshirt

Wild Fable


I’ve personally purchased this raved-about favorite in at least three colors over the past couple years and agree with others assessment that it’s both flattering and washes well without pilling. The colors are currently limited to grey and black but they seem to change up fairly often, so bookmark it and come back regularly if you’re a fan like me.

A New Day Maddison SneakersA New Day Maddison Sneakers

A New Day


A fresh pair of white kicks is a summer staple. This timeless court style not only goes with literally everything–they’re also equipped with a memory foam insole for maximum comfort.

A New Day Slim Fit Short Sleeve Ribbed T-ShirtA New Day Slim Fit Short Sleeve Ribbed T-Shirt

A New Day


With nearly 10k ratings, it’s safe to say these simple tees are a Target phenomenon. (That’s probably why they now make them in over a dozen colors.) The fit is great, they wash well and they’re less than $10 bucks. What more could you ask for?

Stars Above Beautifully Soft Notch Collar NightgownStars Above Beautifully Soft Notch Collar Nightgown

Stars Above


Target shoppers–and Motherly editors alike–are obsessed with this insanely soft nightgown from Stars Above. The length is perfection, the weight is comfortable practically year-round and with the button front it’s perfect for pregnancy, postpartum and nursing, too!


Threshold 400 Thread Count Printed Performance Sheet SetThreshold 400 Thread Count Printed Performance Sheet Set



While sheets often come down to personal preference, 8k Target shoppers agree on this affordable cotton set from Threshold. They’re OEKO-TEX certified with a patented fit technology that allows them to fit (and stay put!) around deep mattresses. It might take a few washes for them to soften up, but once they do, you’re golden.

Project 62 28 Round Decorative Wall MirrorProject 62 28 Round Decorative Wall Mirror

Project 62


Nothing transforms a space quite like a well-placed mirror. And at 28″ inches and just $60, this best-seller packs a sizable bang for the buck. I bought the brass version a few years ago and besides the fact it required an extra heavy duty dry wall mount, it has been totally perfect in our space.

Room Essentials Self-Watering Plastic Indoor Outdoor Planter PotRoom Essentials Self-Watering Plastic Indoor Outdoor Planter Pot

Room Essentials


A few years ago I decided I wanted a deck full of plants in various-sized pots. Then I started shopping for them and realized they generally cost about a zillion dollars. My big plans momentarily on hold, I stumbled upon these on a Target run and bam! Plans back on. I, along with 6k others have discovered that they’re the absolute best bang for the buck out there. Yes, they’re plastic, but it’s a matte plastic that doesn’t look cheap at all and they’re super light and easy to move. They also come in a four colors (black, white, blue, and evergreen) and five sizes.

Pillowfort Dinosaur Weighted Plush Kids' Throw PillowPillowfort Dinosaur Weighted Plush Kids' Throw Pillow



With a near-perfect 4.9 star rating, Pillowfort’s weighted dinosaur stuffie isn’t just a kid favorite–tons of glowing reviews point to it as a total lifesaver for restless adults as well!

Pillowfort Plastic Dinnerware SetPillowfort Plastic Dinnerware Set



While there’s tons of great, innovative kids dishware out there, sometimes the best stuff is cheap and easy. This simple BPA-free plastic dinnerware set is impressively durable and dishwasher safe with many reviewers attesting to their quality and longevity.

Opalhouse designed with Jungalow Dove Stitch QuiltOpalhouse designed with Jungalow Dove Stitch Quilt

Opalhouse designed with Jungalow


A 100% cotton quilt that doesn’t cost an arm and a leg is impressive enough–but one that looks this gorgeous? Unheard of.

Hearth & Hand with Magnolia Distressed Ceramic VaseHearth & Hand with Magnolia Distressed Ceramic Vase

Hearth & Hand with Magnolia


Go ahead. Tell anyone who compliments your gorgeous oversize ceramic vase that it’s handmade by artisans in the south of France and you shipped it home because you had to have it. They’ll be none the wiser.


Universal Thread Soft Utility Square BackpackUniversal Thread Soft Utility Square Backpack

Universal Thread

This budget-friendly carryall checks all the boxes. The Universal Thread Soft Utility Square Backpack is spacious without becoming a black hole and up for the challenge of toting everything from laptops and daily needs to diapers and toddler snacks.

Sonia Kashuk Weekender Makeup BagSonia Kashuk Weekender Makeup Bag

Sonia Kashuk


With plenty of space for the essentials (and then some), the Sonia Kashuk Weekender Makeup Bag is favorite among travelers but also a few clever reviewers who have used it for kids toys, iPads, and even a car emergency kit!

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